Tag Archives: clarity communications

Outsourced yes, hack no

From time to time, clients hire me/Clarity to provide outsourced PR staff. Typically, the client’s staff PR position is vacant, but meanwhile the work won’t wait. Or the client is a mid-size company that doesn’t have enough to work to justify a full-time staff position. Or the client is a start-up that doesn’t yet have [...]

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Vote yes to farm cameras

I was glad to learn this week that the Iowa state legislature had adjourned without voting on a bill that would have banned unauthorized cameras on farms. In my line of work, I can commiserate with poultry and livestock farmers who are frustrated by the tactics of animal rights activists. But banning cameras on farms [...]

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Do you want fries with that?

Every communications professional, regardless of the industry they work in, has experienced this: a colleague or client comes to us requesting a brochure, or a Facebook page, or a website, or a Twitter feed, etc. My mentor and former supervisor Lorna Christie calls that an order-taking mentality. “And did you ask if they wanted fries [...]

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Introducing Clarity 2.0

It’s good to be back! I shuttered then four-year-old Clarity in 2008 after receiving one of the greatest compliments one can get in my line of work: a job offer from a client. I very much enjoyed my return to the association world, and it was a great growth experience. I had the chance to [...]

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